ASC findings: Music preferences unite people around the world, a new study finds

2022-08-27 0 By

ASC brings you to the world of scientific research.Studies involving more than 350,000 participants from more than 50 countries and six continents found that the link between musical preference and personality was universal.The findings suggest that music could play a greater role in overcoming social fragmentation and providing currently untapped therapeutic benefits.Ed Sheeran’s song Shivers appeals to extroverts living in the UK just as much as extroverts living in Argentina or India.In the United States, those with neurotic traits are just as likely to enjoy Nirvana’s adolescent spirit scent as those with similar traits living in Denmark or South Africa.The world’s likable people will love Marvin Gaye’s What’s Going On or Lady Gaga and Bradley Cooper’s Shallow;And borders won’t stop open people from replaying David Bowie’s Space Oddity or Nina Simone.But it doesn’t matter where conscientious people live; they’re less likely to enjoy being angry at the machine.These hypotheses are supported by new research led by Dr. David Greenberg, honorary Research assistant at the University of Cambridge and postdoctoral scholar at Bar-Ilan University.Worldwide, the researchers found the same positive correlation between extraversion and contemporary music, but no significant differences.Between earnest and earthy music;Between sweet and soft earthy music;Between open and mellow, modern, intense and complex music.They also found a clear negative correlation between conscientiousness and intense music.Greenberg, a musician, neuroscientist and psychologist, said: “We were surprised by the extent to which these patterns between music and personality were replicated on a global scale.People may vary by geography, language and culture, but if introverts in one part of the world like the same music as introverts in other parts of the world, it shows that music can be a very powerful bridge.Music helps people understand each other and find common ground.”The study, published in the Journal of Personality and Social Psychology, explains why personality traits are linked to musical styles.The researchers accurately predicted that extraversion, defined by seeking excitement, social and positive emotions, would be positively associated with contemporary music with upbeat, positive and danceable characteristics.Similarly, they were not surprised to find that conscientiousness, associated with order and obedience, clashed with a strong musical style characterized by aggressive and rebellious themes.But one discovery proved even more puzzling.”We think neurotics might do it in one of two ways, either they like sad music to express their loneliness, or they like upbeat music to change their mood,” Greenberg said.In fact, on average, they seemed to prefer more intense musical styles, perhaps reflecting anxiety and depression.”It’s surprising, but people use music in different ways — some might use it to vent, some might use it to change their mood.So maybe some of the groups that scored high on neuroticism were listening to soft music for one reason, while the other group was more depressed “and maybe preferred intense music to let off steam.We will look at that in more detail.”The researchers also found that the correlation between extraversion and contemporary music was particularly strong near the equator, especially in Central and South America.This could suggest that climatic factors influence musical preferences, and that people in warm climates tend to have personality traits that make them more likely to prefer rhythmic, danceable music.Greenberg continues to perform as a professional saxophonist, and his playlist is very diverse, typical of someone who scores high on openness.”I’ve always loved jazz and now I’m a big fan of music from different world religions, which is completely in line with my personality,” he said.How the study was conducted Greenberg and his colleagues used two different assessments of music preferences to assess an unprecedented number of participants living in over 50 countries.The first asked people to self-report how much they liked listening to 23 types of music, complete a ten-item personality Questionnaire (TIPI) and provide demographic information.The second, using a more advanced approach, asked participants to listen to short audio clips from 16 genres and subgenres of Western music on the website MusicalUniversity.io, and then give their preferred response to each clip (people can still visit the site to get their score).The researchers focused on Western music primarily because it is the most listened to music globally, and results based on western music offer the greatest potential for application in real-world and therapeutic Settings around the world.The researchers used the MUSIC model, a widely accepted conceptual framework for MUSIC preferences, which identified five key musical styles: “Mellow” (featuring in soft rock, R&B and the romantic, slow, and quiet features heard in adult contemporary genres),”Unpretentious (features of simplicity, ease, and nonaggression heard in the country genre),” mature “(features of inspiration, complexity, and dynamics heard in classical, operatic, avant-garde, and traditional jazz genres),” intense “(twisted), loud, and radical attributes,Such as those heard in classic rock, punk, heavy metal, and power pop genres) and “contemporary” (the rhythm, optimism, and electronic attributes heard in rap, electronic, Latin, and Europop genres).Why research Results Matter For thousands of years, humans have been broadcasting sounds to other groups to determine if they have similar values, can share resources, or are about to fight.Today, people are using music as a way to express their individuality, so the study suggests there is potential for using music to address social fragmentation.Greenberg, who lives in Jerusalem, has used music as a bridge to work with Israelis and Palestinians.In fact, he recently gave a TEDx talk about how music connects people and cultures.Greenberg also thinks the findings could improve music streaming services and support wellness apps, but that’s not as easy as it sounds.Greenberg said: “For example, if people who score high on neuroticism are being exposed to more intense music, and they’re already feeling stressed and depressed, does that help ease their anxiety, or just reinforce and perpetuate it?These are the questions we need to answer now.”The study did not seek to categorize music lovers.”Musical preferences do change,” Greenberg said. “They’re not set in stone.And we’re not saying that someone is just outgoing or just open, we all have combinations of personality traits and musical preferences of different intensities.Our findings are based on averages, and we have to start somewhere to start seeing and understanding the connections.”Greenberg believes that future research could combine streaming data with EEG hyper-scanning technology to build a more nuanced understanding of the biological and cultural factors that contribute to our musical preferences and responses.He added that future research should rigorously test the link between music and personality in the real world to understand how music can serve as a bridge between people from different cultures around the globe.